Arsenal players pose in weird moving photos for Citroen ad
Published 17:15 19/01/12 By Sophia Heath
It's a photo - no wait, it's a video clip - no wait, it's sort of both! Eh?
Here are Arsenal first teamers Mikel Arteta, Laurent Koscielny and captain Robin van Persie starring in a series of cinemagraphs to advertise the new Citroën DS5.
Each picture has slight hints of movement - although slightly more movement than the Gunners defending a set piece ho, ho, ho! - and show the players executing their ball skills around the new motor.
Look at the one above with RVP and Arteta's short fluttering i the breeze - oddly mesmeric isn't it?
Vinai Venkatesham, Head of Global Partnerships at Arsenal said: “This has been a great activity to kick off the newly extended partnership between Arsenal and Citroen.
"The cinemagraphs make fantastic visuals, are very eye-catching and we’re delighted to be the first club to get involved with the technology.”
Marc Raven, communications director at Citroen UK added: “Embracing innovative technology, Citroen pioneered cinemagraphs for the automotive industry and we’re delighted to be using the format to support our association with Arsenal Football Club.
"The players had a lot of fun in the production of these and I hope they’re as happy with the results as we are.”
